Landingpage „MWM in Latin America“

Website targeting the Latin American energy market

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Assignment:

Development of an MWM landing page for client acquisition in Latin America.

Challenge/GOAL:

Concept and implementation of an MWM website focused on clients and energy projects in the Latin American region. The landing page is designed to present energy solutions featuring MWM gas engines and combined heat and power (CHP) systems, specifically tailored to the Latin American market. The objective is to position MWM as a strong partner for decentralized energy generation in Latin America.

Implementation / Outcome:

Collaborative development of relevant energy topics with the client, followed by the implementation of a regional MWM landing page. The website presents the market segments and industries relevant to the Latin American region and showcases MWM energy solutions tailored to these areas. In addition to the product descriptions of the MWM engine series, visitors can find direct contacts within the MWM Sales and Service teams, who provide consultation on the implementation of individual energy projects. To ensure optimal client acquisition, the website is available in Spanish, Brazilian Portuguese, and English.

Concept and implementation of an MWM landing page for targeted client engagement in the Latin American region.

Partner:

Chris Brackmann (Design), Intelego (Hosting)

Clients and Contact Names:

Caterpillar Energy Solutions GmbH
Carl-Benz-Straße 1
68167 Mannheim
Germany
Frank Fuhrmann, Communications Manager

www.mwm.net

MWM stands for highly efficient and environmentally friendly CHP systems for decentralized energy generation. Founded in 1871 by Carl Benz and now operating under Caterpillar Energy Solutions GmbH, the company has over 150 years of experience in the development and optimization of gas engines for CHP systems.

Time period:

2024

Coverage:

Performances: